Convenience Store News: Fall Brings New Opportunities for C-stores
New consumer research from GSTV highlights road trip and football season shopping habits that could help retailers capitalize on seasonal demand.
DETROIT — Fall road trips and football season are creating new opportunities for convenience retailers as consumers look to c-stores for snacks, food and other items tied to travel and game-day occasions.
More than 80% of consumers surveyed by GSTV are planning or considering a road trip this fall, while 88% expect to participate in football season as fans, according to the company's latest "Consumer Pulse" research.
For fall road trippers, cost is the top reason consumers choose driving over flying, with 79% identifying it as an important factor in their decision. Read more….