A national automotive oil service brand programmatically targeted GSTV viewers in key markets…

A well-established premium water brand sponsored GSTV’s summer of Drive tentpole, using a :20 Tank Sinatra integration…

Accidents happen, as many drivers can attest to. The success of a recent campaign with a leading injury law firm was, however, no accident. Recently, the firm test-drove GSTV to help solve for challenges in the marketplace…

Via a programmatic campaign delivered at GSTV locations within 10 miles…

A sports medicine brand elevated its top-of-mind awareness among competitors & intent among an active audience, delivering the message within a mile of CVS locations.

An auto service brand sponsored the Summer of Drive on GSTV, integrating care tips with content…

A challenger oral nicotine pouch product advertised nationwide on GSTV, focusing on key retail accounts…

Major auto parts retailer efficiently drove incremental foot traffic…

As part of our new programming, Full Tank: The Ultimate Dad Road Trip, we asked GSTV friend and content creator, Tank Sinatra, to take us along on one of America’s greatest offerings: the classic road trip.

In a world of passive scrolling and fleeting impressions, it’s the in-real-life, in-the-moment experiences that break through—moments that spark emotion, build connection, and inspire action.

MAGNA and GSTV have released “The Power of Video Everywhere”—a new research study that highlights how reaching consumers off the couch and outside the home can significantly influence purchase behavior.

Learn more about how summer travelers are gearing up for the Summer of Drive! [INFOGRAPHIC]

Hitting the road this summer? Download our roadtrip bingo game to fuel up your trip!

GSTV significantly drove restaurant visits and in-store sales for a fast casual chain, achieving an impressive +137% visitation lift and a +2.8x in-store sales lift with contextually relevant creative. This 9-week Q4 campaign, reaching 2.4 million impressions, delivered an exceptional incremental Return on Ad Spend (ROAS) of $29.35.

Leading oil service retailer drove incremental foot traffic & sales by utilizing GSTV…

GSTV dramatically increased a national QSR's in-store sales by tripling them for a summer value promotion, achieving an impressive +116% visitation lift among exposed consumers. This 14-week Q2-Q3 campaign, with 33 million impressions, delivered an exceptional incremental Return on Ad Spend (ROAS) of $17.85, showcasing GSTV's powerful ability to drive walk-in traffic and direct sales.

GSTV successfully drove cross-channel sales for a co-branded beer and snack campaign, generating sales lifts of +3.7% for beer and +3.0% for snacks in C-Stores, and +3.1% for beer and +2.5% for snacks in MULO. This 5-week Q3 campaign delivered an impressive $23 incremental Return on Ad Spend across both brands by promoting them as a perfect pairing.

During a 4-week Q1 campaign amid the NCAA basketball tournament, GSTV successfully amplified a candy bar brand's sales, achieving a +2.9% C-Store lift and +2.3% MULO sales lift for promoted SKUs. This resulted in an incremental ROAS of $2.86 across the total brand, demonstrating GSTV's effectiveness in driving sales during key cultural events.

This Black History Month, we focused on the theme, “Honoring, Celebrating, and Reflecting Together” to guide our conversations and actions. Hear more from our team members about how they are reflecting on identity and community.