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How a Leading Injury Law Firm Revitalized Lead Generation with On-the-Go Video
Accidents happen, as many drivers can attest to. The success of a recent campaign with a leading injury law firm was, however, no accident. Recently, the firm test-drove GSTV to help solve for challenges in the marketplace…
GSTV Improved Awareness, Opinion & Intent for a National Tire Retailer
A national tire retailer partnered with GSTV to run a brand-building campaign in under-performing markets, capitalizing on GSTV’s high-mileage audience.
GSTV Drove Store Visits for a National QSR via Programmatic Ads
A national fast-food restaurant worked with GSTV to programmatically serve ads to on-the-go consumers…
GSTV Drove Incremental Sales for a Growing Sports Drink Brand
GSTV drove significant incremental sales for a growing sports drink brand, achieving a +4.7% C-Store sales lift and a +4.0% MULO sales lift for core brand SKUs. This 7-week Q4 campaign, reaching 25 million impressions, delivered an impressive incremental Return on Ad Spend (ROAS) of $3.35 across the total brand by expanding reach with hockey-focused creative in NHL markets.
GSTV Increased In-Store Visits for a Regional Tire Retailer
A regional tire retailer leveraged GSTV’s proximity targeting…
Increased Visitation and Sales With Help from Content Created by GSTV
A national QSR leveraged GSTV’s creative studio to pair their existing brand creative with a high-impact price focused unit product…
GSTV Drove Incremental Visits for a National Hotel Chain
A national hotel chain ran a proximity-targeted execution on GSTV in key markets during summer travel season…
GSTV Drove Intent for a National Oil Service Brand
A national automotive oil service brand programmatically targeted GSTV viewers in key markets…
GSTV Drove Perception & Intent for a Premium Natural Water Brand
A well-established premium water brand sponsored GSTV’s summer of Drive tentpole, using a :20 Tank Sinatra integration…
GSTV Increased Awareness & Improved Opinion of a Leading Car Care Brand
Via a programmatic campaign delivered at GSTV locations within 10 miles…
GSTV Drove Awareness, Visits & Intent
An auto service brand sponsored the Summer of Drive on GSTV, integrating care tips with content…
GSTV Drove C-Store Sales for an Oral Nicotine Brand
A challenger oral nicotine pouch product advertised nationwide on GSTV, focusing on key retail accounts…
GSTV Efficiently Drove Foot Traffic for Auto Parts Retailer
Major auto parts retailer efficiently drove incremental foot traffic…
GSTV Drove Restaurant Visits with Contextually Relevant Creative
GSTV significantly drove restaurant visits and in-store sales for a fast casual chain, achieving an impressive +137% visitation lift and a +2.8x in-store sales lift with contextually relevant creative. This 9-week Q4 campaign, reaching 2.4 million impressions, delivered an exceptional incremental Return on Ad Spend (ROAS) of $29.35.
GSTV Drove Incremental Foot Traffic for Oil Service Retailer
Leading oil service retailer drove incremental foot traffic & sales by utilizing GSTV…
GSTV Tripled In-Store Sales for a QSR's Summer Value Promotion
GSTV dramatically increased a national QSR's in-store sales by tripling them for a summer value promotion, achieving an impressive +116% visitation lift among exposed consumers. This 14-week Q2-Q3 campaign, with 33 million impressions, delivered an exceptional incremental Return on Ad Spend (ROAS) of $17.85, showcasing GSTV's powerful ability to drive walk-in traffic and direct sales.
GSTV Drove Cross-Channel Sales for a Co-Branded Beer & Snack Campaign
GSTV successfully drove cross-channel sales for a co-branded beer and snack campaign, generating sales lifts of +3.7% for beer and +3.0% for snacks in C-Stores, and +3.1% for beer and +2.5% for snacks in MULO. This 5-week Q3 campaign delivered an impressive $23 incremental Return on Ad Spend across both brands by promoting them as a perfect pairing.
Grew Candy Bar Sales amid the NCAA basketball tournament
During a 4-week Q1 campaign amid the NCAA basketball tournament, GSTV successfully amplified a candy bar brand's sales, achieving a +2.9% C-Store lift and +2.3% MULO sales lift for promoted SKUs. This resulted in an incremental ROAS of $2.86 across the total brand, demonstrating GSTV's effectiveness in driving sales during key cultural events.
GSTV Drove Store Visitation for a Challenger Telco Brand
GSTV successfully drove store visitation for a challenger telco brand, achieving a +29% visitation lift and 36,000 incremental store visits during a 13-week Q1 campaign. This national advertisement, strategically placed within three miles of its own and competitor stores, yielded an incremental Return on Ad Spend (ROAS) of $2.01.
GSTV Drove Awareness and Trial for a New Variety of a Popular Chip
GSTV significantly boosted awareness and trial for a new chip flavor, driving a remarkable +73% increase in C-Store purchases of the new variety and a +25% stronger association of the new flavor with the brand among exposed audiences. This 14-week Q1 campaign, reaching 42 million impressions, also enhanced the perception of the brand as "bold" by +9%.