Case Studies

A major streaming service executed a “takeover” on GSTV, owning the entire viewing experience at locations…

A leading sporting goods retailer partnered with GSTV to promote its holiday offers across Texas, utilizing both brand-focused…

A leading candy bar brand promoted its holiday-shaped candy bars on GSTV to encourage sales during a short-term holiday promotion.

Used GSTV to promote holiday discounts, timing media flights across key markets to maximize reach during peak periods.

Used GSTV to drive online ordering across 10+ retail brands, with proximity-based creative and a first-order offer.

A mass-market olive oil brand partnered with GSTV to promote its products in key geographies. The creative also included a :05 action tag…

A newer grocery chain focused on offering fresh foods at reasonable prices ran on GSTVs within ten miles of its stores in growth markets.

By reaching GSTV's snack-curious shoppers, a leading candy brand grew both fruit-flavored candy sales and transaction value with a new flavor launch.

An international hotel chain ran their TV creative on GSTV, saturating focus markets to extend reach and drive share of mind ahead of the busy summer travel season.

A major vitamin brand leveraged GSTV’s L-Bar always-on CTA creative to encourage consumers to visit nearby big box & drug retailers via a programmatic campaign.

Accidents happen, as many drivers can attest to. The success of a recent campaign with a leading injury law firm was, however, no accident. Recently, the firm test-drove GSTV to help solve for challenges in the marketplace…

A national tire retailer partnered with GSTV to run a brand-building campaign in under-performing markets, capitalizing on GSTV’s high-mileage audience.

Regional bank implemented a campaign on GSTV to increase awareness of the brand and promote their work with small businesses…

A psoriasis medication brand faced declining reach with traditional video investments and leveraged GSTV to saturate major markets…

A national fast-food restaurant worked with GSTV to programmatically serve ads to on-the-go consumers…

GSTV drove significant incremental sales for a growing sports drink brand, achieving a +4.7% C-Store sales lift and a +4.0% MULO sales lift for core brand SKUs. This 7-week Q4 campaign, reaching 25 million impressions, delivered an impressive incremental Return on Ad Spend (ROAS) of $3.35 across the total brand by expanding reach with hockey-focused creative in NHL markets.

A regional tire retailer leveraged GSTV’s proximity targeting…

A national QSR leveraged GSTV’s creative studio to pair their existing brand creative with a high-impact price focused unit product…

A national hotel chain ran a proximity-targeted execution on GSTV in key markets during summer travel season…

A national automotive oil service brand programmatically targeted GSTV viewers in key markets…

A well-established premium water brand sponsored GSTV’s summer of Drive tentpole, using a :20 Tank Sinatra integration…

Via a programmatic campaign delivered at GSTV locations within 10 miles…

A sports medicine brand elevated its top-of-mind awareness among competitors & intent among an active audience, delivering the message within a mile of CVS locations.

An auto service brand sponsored the Summer of Drive on GSTV, integrating care tips with content…

A challenger oral nicotine pouch product advertised nationwide on GSTV, focusing on key retail accounts…

Major auto parts retailer efficiently drove incremental foot traffic…

GSTV significantly drove restaurant visits and in-store sales for a fast casual chain, achieving an impressive +137% visitation lift and a +2.8x in-store sales lift with contextually relevant creative. This 9-week Q4 campaign, reaching 2.4 million impressions, delivered an exceptional incremental Return on Ad Spend (ROAS) of $29.35.

Leading oil service retailer drove incremental foot traffic & sales by utilizing GSTV…

GSTV dramatically increased a national QSR's in-store sales by tripling them for a summer value promotion, achieving an impressive +116% visitation lift among exposed consumers. This 14-week Q2-Q3 campaign, with 33 million impressions, delivered an exceptional incremental Return on Ad Spend (ROAS) of $17.85, showcasing GSTV's powerful ability to drive walk-in traffic and direct sales.

GSTV successfully drove cross-channel sales for a co-branded beer and snack campaign, generating sales lifts of +3.7% for beer and +3.0% for snacks in C-Stores, and +3.1% for beer and +2.5% for snacks in MULO. This 5-week Q3 campaign delivered an impressive $23 incremental Return on Ad Spend across both brands by promoting them as a perfect pairing.